DOMARI represents the most personal and creatively expansive brand I’ve had the privilege to build—an opportunity to fully apply my design expertise while honoring my own story. Concepted and developed entirely from the ground up, the brand is a tribute to my Italian grandparents, Domenick and Mary, and a reflection of my desire to craft something lasting and meaningful beyond the digital space.
Rooted in intention and sensory storytelling, DOMARI has launched six proprietary, non-toxic signature fragrances, with additional collections currently in development. Each product is designed to elevate everyday rituals—thoughtfully formulated for both home and body care, and built around a refined olfactory experience that speaks to memory, mood, and presence.
As the brand has grown, so too has its visual identity. I’ve chosen to showcase both the early iterations and the current evolution to reflect that creative progression. From naming and packaging to scent development, storytelling, and digital experience, DOMARI stands as a holistic expression of brand-building at its most personal.
To learn more or explore the full product collection, visit bydomari.com.
