BRITEGUMS
Creative Direction
Britegums® was born out of a desire to create a permanent solution for patients experiencing gum pigmentation. Through extensive research, innovation, and engineering, the world’s first permanent, painless gum-pinkening procedure was developed—transforming patient confidence and drawing individuals from across the country seeking treatment. To reflect the clinical significance and unique positioning of Britegums®, I executed a strategic brand refresh, refining the existing identity to create a stronger, more magnetic visual presence. Thoughtful adjustments elevated the brand, demonstrating how fine-tuned design can amplify both credibility and impact.
To learn more, visit britegums.com.
Stanley Dentistry: Finding Smiles through Impactful Design
Social Content Creation
For nearly 30 years, this Cary, NC-based practice has set the standard for comprehensive dental care — offering a full spectrum of services including hygiene, cosmetic dentistry, orthodontics, and oral surgery, all under one roof. In addition to patient care, the practice extended its commitment to professional development through the launch of the Stanley Institute, providing continuing education opportunities for dental professionals and their teams.
Below is a collection of marketing collateral I designed — including print and digital assets such as email campaigns, brochures, posters, and social media content — all crafted to support the brand and promote key educational events.
To learn more, visit stanleysmiles.com.